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<aside> 👋 Hi, and welcome to the Typography Guide for UI Designers. I'm going to share the basic knowledge of typography for UI design and ideas on how you can practice your skills in typography.

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<aside> <img src="/icons/book-closed_gray.svg" alt="/icons/book-closed_gray.svg" width="40px" /> Please also check out my book: The Practice of Design Practice

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<aside> <img src="/icons/user-circle-filled_gray.svg" alt="/icons/user-circle-filled_gray.svg" width="40px" /> This resource was written by

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Thomas Budiman

How to find the ideal typeface for your UI design project?

<aside> ✌️ Here are two simple questions I use to scope out the work involved in finding the right typeface:

  1. Does the typeface effectively convey the intended mood?
  2. Does the typeface have acceptable legibility that supports the overall user experience? </aside>

Simple as they may seem, these two questions can indeed spark serious team debates. 🤯 A typeface that perfectly captures the mood or one that offers exceptional readability?

Well, there isn't a one-size-fits-all answer to this.

In this guide, we will address those two questions to find the ideal typeface. It's certainly no easy task, but I'll try to make it a bit less of a hassle.

Here we go!


Question #1: Does the typeface effectively convey the intended mood?

Before you dive into the sea of fonts, you've got to know the vibe you're aiming for with your product.

Think of it as setting the stage for you and your team. Otherwise, it's like going out without really having a clear direction to your destination.

Imagine a friend asks you to grab some bread. You head to the nearest French bakery and pick up baguettes and croissants. But what if your friend was actually craving Japanese bread—soft, chewy, and perhaps filled with red bean paste or matcha? You've got bread, but it's not the same in terms of taste and texture.

Every single font has its own characteristics. Knowing the mood or personality you want to convey to your users gives you a clear direction. It's like having a GPS for font selection—reducing guesswork.

Remember: Not all meditation apps feel zen, and not all work apps have to be buttoned-up and serious.